Why originate when you can emulate?

“Emulation means never having to visualize and describe…. it’s cheaper to borrow rather than buy.”, According to nerdless.com.

**** All sarcasm from here on out, people… but the content in quotes is actually from their website. ****

Finally,  folks, you no longer have to take any ownership in your presence on the web.
Too busy to spend time working with a web company to develop your corporate site?
Only want to be as good as your competition?
Don’t want to be unique or stand out among the crowd?

Then we have the perfect thing for you!

Now you can just  steal borrow from those who have already done it.

That’s right, kids!
“Emulating an existing design eliminates a lot of back-and-forth between you and your site builder, saving time.” You’re a busy person. You don’t have time to waste talking with a professional website design company. C’mon, nobody cares if your site is user friendly, standards compliant or that all your page titles are the same! As long as you LOOK like those other guys who are making the money, you will too! And you just KNOW that if YOU think that other site is “cool” then everyone will think YOUR site is just as awesome!

HEY! “Get over your worries about being an imitator. Unless you emulate a direct competitor, it’s unlikely that anyone will ever see both the original site and your emulation.”

See kids… it’s O.K.to steal borrow what other designers have created as long as no one will ever see the original AND your copy side by side. So, copy that design… download those cool photos you found on Google Images… and use that copy you hacked together from those other sites…and you’ll have yourself a brand new website you can call your own. Won’t you be soooo proud to show this off? And what a time and money saver. Gosh, why didn’t YOU think of it? Yes, proud website owner… don’t bother trying to be the best, when you can just look like the best?! (let’s see how long that will work.)

OH, by the way… those other websites you’re stealing from… who do you think designed them? I’m pretty sure they didn’t copy from someplace else. Do you suppose they maybe took their business seriously, dedicated some time and resources to their investment, and worked with professional web designers and developers to create a website that actually caters to their goals and needs. Yeah… probably more likely.

“Imitation is the sincerest form of flattery” - Charles Caleb Colton (1780-1832) … but when it comes to the web, imitation is just bad business.